{"id":76746,"date":"2017-03-23T06:00:44","date_gmt":"2017-03-23T10:00:44","guid":{"rendered":"https:\/\/www.ucf.edu\/news\/?p=76746"},"modified":"2018-06-19T09:43:01","modified_gmt":"2018-06-19T13:43:01","slug":"from-reality-to-fantasy","status":"publish","type":"post","link":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/","title":{"rendered":"From Reality to Fantasy"},"content":{"rendered":"<p>UCF alumus Matthew Laurence \u201906, is being compared to <em>Percy Jackson<\/em> creator Rick Riordan thanks to his debut fantasy novel <em>Freya<\/em>.<\/p>\n<p>In 2014, when UCF graduate and game developer Matthew Laurence was touring his new employer, Rovio Games, he was intrigued by the publishing arm of the Angry Birds company Rovio Entertainment, now known as Kaiken Entertainment. He had a story he wanted Rovio to read.<\/p>\n<p>That story became Laurence\u2019s debut novel <em>Freya<\/em>. It published last week to positive reviews.<\/p>\n<p>\u201cWhat hooked me instantly was the witty setup: in the very first sentences we get to know this girl living in a mental hospital claiming to be a god,\u201d said Laura Nevalinna, CEO and head of franchise and portfolio development at Kaiken Entertainment. \u201cAnd from there the wild ride starts with incredible speed and force.\u201d<\/p>\n<p>The story tells the tale of a young girl who is a forgotten goddess.<\/p>\n<p>Laurence said Rovio\u2019s help was invaluable as they assigned him editors to improve his manuscript, bought the rights to the intellectual property and then shopped his novel to publishers in late 2014. Within a few months, Imprint, a part of MacMillan Children\u2019s Publishing Group, acquired the rights to the book.<\/p>\n<p>It\u2019s a dream come true for Laurence, who graduated from the Florida Interactive Entertainment Academy, UCF\u2019s graduate game-development program in 2006. Since then he worked for several video game companies but always wanted to write. He wrote the first draft of <em>Freya<\/em> in 2012 after writing what he called a terrible sci-fi novel. He liked fantasy but wanted something grounded in the real world, so he hatched the idea of ancient gods who are hunted to extinction in the modern world.<\/p>\n<p>\u201c<em>Freya<\/em>, who is hiding in an Orlando mental hospital under the pseudonym Sara, is a god who has thousands of years of history, but she\u2019s also a young girl in this world,\u201d Laurence said. \u201cSo finding her voice was hard but fun.\u201d<\/p>\n<p>\u201cBooklist\u201d proclaims in its review:\u00a0 \u201cMove over, Percy Jackson, there\u2019s a new girl in town.\u201d<\/p>\n<p>With Rovio Entertainment\u2019s help, Laurence got the book published. The agreement, in collaboration with Rovio Entertainment, includes the rights to <em>Freya and<\/em>, its sequel,\u00a0<em>Slay: A Freya Novel<\/em> as well as a graphic novel based on the books.<\/p>\n<p>For Laurence, he said being published by the same group that is home to well-known authors such as Roald Dahl and Eric Carle is still something he can\u2019t believe is happening.<\/p>\n<p>Rovio Books was started in 2011 and focused early on publishing Angry Birds-related books. Since then they have expanded into young adult novels and nonfiction and spun off as a part of Kaiken Entertainment. Kaiken does not print or distribute the books but provides editorial support and collaborates with authors to sell their foreign rights or license to a publisher. To date they have helped produce about 350 titles in 32 languages.<\/p>\n<p>Laurence said that writing novels is more similar to making video games than people think.<\/p>\n<p>\u201cThey\u2019re both so iterative. If it doesn\u2019t work or feel good you go back to the drawing board, he said. \u201cThere\u2019s also a lot of broken-dream piles that never make the finished product.\u201d<\/p>\n<p>Fortunately, Laurence\u2019s latest endeavor wasn\u2019t one of those.<\/p>\n<p>To hear the author talk about the book, <a href=\"https:\/\/youtu.be\/zSTqZZMquSw\">click here<\/a>.<\/p>\n<p>FIEA is in UCF\u2019s Center For Emerging Media at 500 Bentley St., Orlando. For more information, visit www.fiea.ucf.edu.<\/p>\n","protected":false},"excerpt":{"rendered":"UCF alumus Matthew Laurence \u201906, is being compared to Percy Jackson creator Rick Riordan thanks to his debut fantasy novel Freya. In 2014, when UCF graduate and game developer Matthew Laurence was touring his new employer, Rovio Games, he was intrigued by the publishing arm of the Angry Birds company Rovio Entertainment, now known as Kaiken Entertainment. He had a&hellip;","protected":false},"author":16,"featured_media":76747,"comment_status":"open","ping_status":"closed","sticky":false,"template":"template-twocol.php","format":"standard","meta":{"_acf_changed":false,"lazy_load_responsive_images_disabled":false,"footnotes":"","_links_to":"","_links_to_target":"","_wp_rev_ctl_limit":""},"categories":[5,6,27],"tags":[1765,202],"tu_author":[],"class_list":["post-76746","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-colleges","category-community","category-student-life","tag-florida-interactive-entertainment-academy","tag-alumni"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>From Reality to Fantasy | University of Central Florida News<\/title>\n<meta name=\"description\" content=\"UCF alumus Matthew Laurence \u201906, is being compared to Percy Jackson creator Rick Riordan thanks to his debut fantasy novel Freya. In 2014, when UCF\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From Reality to Fantasy\" \/>\n<meta property=\"og:description\" content=\"UCF alumus Matthew Laurence \u201906, is being compared to Percy Jackson creator Rick Riordan thanks to his debut fantasy novel Freya. In 2014, when UCF\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/\" \/>\n<meta property=\"og:site_name\" content=\"University of Central Florida News | UCF Today\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/UCF\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-23T10:00:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-06-19T13:43:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ucf.edu\/wp-content\/blogs.dir\/20\/files\/2017\/03\/mattl-freya.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"960\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Zenaida Kotala\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@UCF\" \/>\n<meta name=\"twitter:site\" content=\"@UCF\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zenaida Kotala\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/\"},\"author\":{\"name\":\"Zenaida Kotala\",\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/#\\\/schema\\\/person\\\/4f0fdedfa744a8bfddd06132e6ce9b5e\"},\"headline\":\"From Reality to Fantasy\",\"datePublished\":\"2017-03-23T10:00:44+00:00\",\"dateModified\":\"2018-06-19T13:43:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/\"},\"wordCount\":575,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ucf.edu\\\/wp-content\\\/blogs.dir\\\/20\\\/files\\\/2017\\\/03\\\/mattl-freya.jpg\",\"keywords\":[\"Florida Interactive Entertainment Academy\",\"UCF Alumni\"],\"articleSection\":[\"Colleges &amp; Campus\",\"Community\",\"Student Life\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2017\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/\",\"url\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/\",\"name\":\"From Reality to Fantasy | University of Central Florida News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ucf.edu\\\/wp-content\\\/blogs.dir\\\/20\\\/files\\\/2017\\\/03\\\/mattl-freya.jpg\",\"datePublished\":\"2017-03-23T10:00:44+00:00\",\"dateModified\":\"2018-06-19T13:43:01+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/#\\\/schema\\\/person\\\/4f0fdedfa744a8bfddd06132e6ce9b5e\"},\"description\":\"UCF alumus Matthew Laurence \u201906, is being compared to Percy Jackson creator Rick Riordan thanks to his debut fantasy novel Freya. In 2014, when UCF\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ucf.edu\\\/wp-content\\\/blogs.dir\\\/20\\\/files\\\/2017\\\/03\\\/mattl-freya.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ucf.edu\\\/wp-content\\\/blogs.dir\\\/20\\\/files\\\/2017\\\/03\\\/mattl-freya.jpg\",\"width\":960,\"height\":960,\"caption\":\"mattl freya\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"From Reality to Fantasy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/\",\"name\":\"University of Central Florida News | UCF Today\",\"description\":\"Central Florida Research, Arts, Technology, Student Life and College News, Stories and More\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/#\\\/schema\\\/person\\\/4f0fdedfa744a8bfddd06132e6ce9b5e\",\"name\":\"Zenaida Kotala\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b942e6b48d92cfeb8c940ffaf4efc2f77419a530cc2bd85f06c36bbffea9b02a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b942e6b48d92cfeb8c940ffaf4efc2f77419a530cc2bd85f06c36bbffea9b02a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b942e6b48d92cfeb8c940ffaf4efc2f77419a530cc2bd85f06c36bbffea9b02a?s=96&d=mm&r=g\",\"caption\":\"Zenaida Kotala\"},\"url\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/author\\\/zkotala\\\/\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ucf.edu\\\/news\\\/from-reality-to-fantasy\\\/#local-main-organization-logo\",\"url\":\"\",\"contentUrl\":\"\",\"caption\":\"University of Central Florida\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"From Reality to Fantasy | University of Central Florida News","description":"UCF alumus Matthew Laurence \u201906, is being compared to Percy Jackson creator Rick Riordan thanks to his debut fantasy novel Freya. In 2014, when UCF","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/","og_locale":"en_US","og_type":"article","og_title":"From Reality to Fantasy","og_description":"UCF alumus Matthew Laurence \u201906, is being compared to Percy Jackson creator Rick Riordan thanks to his debut fantasy novel Freya. In 2014, when UCF","og_url":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/","og_site_name":"University of Central Florida News | UCF Today","article_publisher":"https:\/\/www.facebook.com\/UCF","article_published_time":"2017-03-23T10:00:44+00:00","article_modified_time":"2018-06-19T13:43:01+00:00","og_image":[{"width":960,"height":960,"url":"https:\/\/www.ucf.edu\/wp-content\/blogs.dir\/20\/files\/2017\/03\/mattl-freya.jpg","type":"image\/jpeg"}],"author":"Zenaida Kotala","twitter_card":"summary_large_image","twitter_creator":"@UCF","twitter_site":"@UCF","twitter_misc":{"Written by":"Zenaida Kotala","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/#article","isPartOf":{"@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/"},"author":{"name":"Zenaida Kotala","@id":"https:\/\/www.ucf.edu\/news\/#\/schema\/person\/4f0fdedfa744a8bfddd06132e6ce9b5e"},"headline":"From Reality to Fantasy","datePublished":"2017-03-23T10:00:44+00:00","dateModified":"2018-06-19T13:43:01+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/"},"wordCount":575,"commentCount":0,"image":{"@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ucf.edu\/wp-content\/blogs.dir\/20\/files\/2017\/03\/mattl-freya.jpg","keywords":["Florida Interactive Entertainment Academy","UCF Alumni"],"articleSection":["Colleges &amp; Campus","Community","Student Life"],"inLanguage":"en-US","copyrightYear":"2017","copyrightHolder":{"@id":"https:\/\/www.ucf.edu\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/","url":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/","name":"From Reality to Fantasy | University of Central Florida News","isPartOf":{"@id":"https:\/\/www.ucf.edu\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/#primaryimage"},"image":{"@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ucf.edu\/wp-content\/blogs.dir\/20\/files\/2017\/03\/mattl-freya.jpg","datePublished":"2017-03-23T10:00:44+00:00","dateModified":"2018-06-19T13:43:01+00:00","author":{"@id":"https:\/\/www.ucf.edu\/news\/#\/schema\/person\/4f0fdedfa744a8bfddd06132e6ce9b5e"},"description":"UCF alumus Matthew Laurence \u201906, is being compared to Percy Jackson creator Rick Riordan thanks to his debut fantasy novel Freya. In 2014, when UCF","breadcrumb":{"@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/#primaryimage","url":"https:\/\/www.ucf.edu\/wp-content\/blogs.dir\/20\/files\/2017\/03\/mattl-freya.jpg","contentUrl":"https:\/\/www.ucf.edu\/wp-content\/blogs.dir\/20\/files\/2017\/03\/mattl-freya.jpg","width":960,"height":960,"caption":"mattl freya"},{"@type":"BreadcrumbList","@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ucf.edu\/news\/"},{"@type":"ListItem","position":2,"name":"From Reality to Fantasy"}]},{"@type":"WebSite","@id":"https:\/\/www.ucf.edu\/news\/#website","url":"https:\/\/www.ucf.edu\/news\/","name":"University of Central Florida News | UCF Today","description":"Central Florida Research, Arts, Technology, Student Life and College News, Stories and More","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ucf.edu\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.ucf.edu\/news\/#\/schema\/person\/4f0fdedfa744a8bfddd06132e6ce9b5e","name":"Zenaida Kotala","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/b942e6b48d92cfeb8c940ffaf4efc2f77419a530cc2bd85f06c36bbffea9b02a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b942e6b48d92cfeb8c940ffaf4efc2f77419a530cc2bd85f06c36bbffea9b02a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b942e6b48d92cfeb8c940ffaf4efc2f77419a530cc2bd85f06c36bbffea9b02a?s=96&d=mm&r=g","caption":"Zenaida Kotala"},"url":"https:\/\/www.ucf.edu\/news\/author\/zkotala\/"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ucf.edu\/news\/from-reality-to-fantasy\/#local-main-organization-logo","url":"","contentUrl":"","caption":"University of Central Florida"}]}},"thumbnail":"https:\/\/www.ucf.edu\/wp-content\/blogs.dir\/20\/files\/2017\/03\/mattl-freya-300x300.jpg","primary_category":5,"primary_tag":1765,"author_byline":"Todd Deery","acf":[],"_links":{"self":[{"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/posts\/76746","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/comments?post=76746"}],"version-history":[{"count":4,"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/posts\/76746\/revisions"}],"predecessor-version":[{"id":76771,"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/posts\/76746\/revisions\/76771"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/media\/76747"}],"wp:attachment":[{"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/media?parent=76746"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/categories?post=76746"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/tags?post=76746"},{"taxonomy":"tu_author","embeddable":true,"href":"https:\/\/www.ucf.edu\/news\/wp-json\/wp\/v2\/tu_author?post=76746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}