{"id":92490,"date":"2018-11-28T11:49:03","date_gmt":"2018-11-28T16:49:03","guid":{"rendered":"https:\/\/www.ucf.edu\/news\/?p=92490"},"modified":"2022-04-04T11:26:28","modified_gmt":"2022-04-04T15:26:28","slug":"healthy-eating-and-travel-apps-win-big-at-ucfs-2018-social-venture-competition","status":"publish","type":"post","link":"https:\/\/www.ucf.edu\/news\/healthy-eating-and-travel-apps-win-big-at-ucfs-2018-social-venture-competition\/","title":{"rendered":"Healthy Eating and Travel Apps Win Big at UCF\u2019s 2018 Social Venture Competition"},"content":{"rendered":"<p>A pocket dietitian, road-trip-sharing service and an app designed to improve countryside travel earned top honors at UCF\u2019s 2018 Social Venture Competition. The competition, which took place Nov. 15 and is in its third year, rewards students who develop solutions intended to impact society\u2019s biggest problems.<\/p>\n<p>Senior <a href=\"https:\/\/www.ucf.edu\/degree\/photonic-science-and-engineering-bspse\/\">photonic science and engineering major<\/a> Rafaela Frota beat out six other finalist companies with her concept for Wawwe (We Are What We Eat.) The mobile app uses data and algorithms to help people decide whether they should eat something based on their personal dietary needs.<\/p>\n<blockquote><p>The competition rewards students who develop solutions intended to impact society\u2019s biggest problems.<\/p><\/blockquote>\n<p>In under seven minutes, finalists had to present the problem they intended to solve, the solution they planned to offer, and a sustainable and scalable business model that could deliver the solution. Then they had up to three minutes to answer questions from a panel of three judges, who selected winners based on criterion such as concept, social impact, context, performance measures and presentation.<\/p>\n<p>\u201cThe inspiration for Wawwe came from my desire to help give confidence and support to people diagnosed with a diet restrictive illness and were feeling lost and overwhelmed,\u201d says Frota, who came up with the idea at 14 after watching food documentaries such as Food Inc. \u201cMy dream is to work with hospitals across the nation to bring Wawwe to as many patients as possible and increase their health through easy access, easy to understand personalized nutrition.\u201d<\/p>\n<p>Frota was awarded a $2,500 scholarship from State Farm Insurance, which sponsors the contest. Second-place finishers took home $1,250 and third-placed earned $500 in scholarship funding.<\/p>\n<h2><strong>About the Competition<\/strong><\/h2>\n<p>UCF\u2019s Social Venture Competition differs from other business contests because at the core of each business is a greater purpose to serve individuals or a community. Cameron Ford, director of UCF\u2019s Center for Entrepreneurial Leadership and Blackstone LaunchPad, created the competition in 2015 to provide a platform for students to learn how to utilize entrepreneurship to address complex, social problems.<\/p>\n<p>\u201cOne of the challenges with social ventures or enterprises is evaluating their success,&#8221; Ford says. \u201cIt\u2019s a little bit different from a standard corporate [measurement,] like sales, revenue, number of customers and stuff like that. Here you\u2019re looking at things a little more broadly, like impact, which can be pretty difficult to measure.\u201d<\/p>\n<blockquote><p>\u201cUCF has really paved the way for us to have access to so many more opportunities &#8230; and we\u2019re incredibly grateful for that.\u201d \u2013\u00a0<strong>David Thomas Moran \u201914MFA<\/strong><\/p><\/blockquote>\n<p>Last year, <a href=\"https:\/\/www.ucf.edu\/degree\/texts-and-technology-phd\/\">texts and technology doctoral student<\/a>\u00a0<strong>David Thomas Moran \u201914MFA<\/strong>\u00a0and\u00a0<a href=\"https:\/\/www.ucf.edu\/degree\/art-ba\/\">art<\/a> major\u00a0<strong>Nathan Selikoff \u201904,<\/strong>\u00a0a Burnett Honors Scholar,\u00a0were able to overcome this challenge. They won the competition with their transportation tech startup Omnimodal. The platform merges real-time public transportation information with already existing navigation apps so users can use their phones to get around easier. Their win at UCF led them to even greater success in the local community as they went on to win Central Florida\u2019s Rally Social Enterprise Accelerator.<\/p>\n<p>\u201cThe [Social Venture Competition] reminded Nathan and I that it\u2019s so important to break out of our innovation silos and actively engage with all the incredible opportunity spaces across the Central Florida startup community here at UCF and beyond,\u201d says Moran.\u00a0\u201cUCF has really paved the way for us to have access to so many more opportunities since we won last year and we\u2019re incredibly grateful for that.\u201d<\/p>\n<h2><strong>This Year\u2019s Winners<\/strong><\/h2>\n<p>About thirty minutes before this year\u2019s competition, two finalists realized they had similar ideas for their long-distance ride sharing app \u2013 down to the same statistics used in their presentation.\u00a0 Rather than compete against each other, senior <a href=\"https:\/\/www.ucf.edu\/degree\/information-technology-bs\/\">information technology<\/a> major Eliecer Vera and junior <a href=\"https:\/\/www.ucf.edu\/degree\/computer-science-bs\/\">computer science<\/a> major Breezy Baldwin recognized an opportunity to be more successful through partnership<\/p>\n<p>\u201cIt was really bizarre how identical they were. We both realized that neither of us would be likely to win the competition if we had the exact same pitch, but that it applied to our companies as well. We both can\u2019t go head-to-head in the exact same market,\u201d says Baldwin.<\/p>\n<blockquote><p>\u201cWe both realized that neither of us would be likely to win the competition if we had the exact same pitch.\u201d \u2013\u00a0Breezy Baldwin, UCF student<\/p><\/blockquote>\n<p>Within minutes Baldwin, who has been working on her idea for 18 months and Vera, who developed his four months ago, managed to successful merge their presentations and companies under the name Hchhkr (pronounced \u201chitchhiker\u201d.) So much so that they earned second place. They plan to continue working together.<\/p>\n<p>Third place was awarded to Connected Wise, a smart onboard device that aims to improve safety in rural areas by allowing drivers to communicate with one another about road conditions. The company\u2019s founders, Enes Karaaslan and Burak Sen, developed the idea from the areas of focus in their <a href=\"https:\/\/www.ucf.edu\/degree\/civil-engineering-phd\/\">civil engineering<\/a> doctoral studies.<\/p>\n<p>The Food Exchange, developed by junior <a href=\"https:\/\/www.ucf.edu\/degree\/finance-bsba\/\">finance<\/a> major Aurora Pavlish-Carpenter and first-year <a href=\"https:\/\/www.ucf.edu\/degree\/environmental-engineering-bsve\/\">environmental engineering<\/a> major Talia Gratz, earned an honorable mention and received $250. The app focuses on reducing food waste by allowing users to trade their unwanted food with other users nearby.<\/p>\n<h2><strong>Other Finalists<\/strong><\/h2>\n<p>Three more companies qualified to present at the competition:<\/p>\n<li><strong>Artificial Islands:<\/strong> Created by sophomore environmental engineering major Sache Fernandez, this social venture aims to protect urban coastal cities from tsunamis by building barrier islands off their coasts. These barrier islands will slow the tsunami down to reduce the wave\u2019s destruction and death.<\/li>\n<li><strong>juujuuECO:<\/strong> Senior Nick Brown and sophomore Zach Rinker began noticing more and more people were improperly disposing plastic pods used for JUUL, an electronic cigarette, and wanted to do something to address the issue. juujuuECO is a platform that encourages JUUL users to turn in their used pods in return for free items or discounts on items from their tech-accessory company juujuuBox.<\/li>\n<li>\u00a0<strong>RadFlex Prosthetic Accessories:<\/strong> In 2017, senior finance Radley Gillis was in a motorcycle accident that necessitated him to have his legs amputated. The accident inspired Gillis to start a business that would help him and other amputees. The company\u2019s purpose is to produce products that help reduce inconveniences related to cleaning and attaching prosthetics for amputees.<\/li>\n<p><em>Students who are interested in pursuing any venture, social or otherwise, are encouraged to visit the Blackstone LaunchPad on the first floor of the Student Union to get one-on-one coaching from someone with experience or expertise.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The annual contest supports student entrepreneurs aiming to better the world through their innovative 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