With a new sponsorship agreement, Walt Disney World Resort hopes to spread some extra magic to the UCF football team.
Disney is now the official Theme Park, Water Park, Resort and Cruise Line Destination of the team.
“Walt Disney World Resort and UCF share a commitment to making Central Florida a key destination for sports,” says Faron Kelley, vice president of Disney Sports. “With this agreement, we hope to reach even more of Knight Nation.”
The multiyear agreement includes shared marketing opportunities, in-game promotions at UCF home football games and Disney signage inside Spectrum Stadium. It also extends the existing relationship between UCF and Disney which have joined together as part of the Disney Aspire education investment program.
In May, UCF was added to the Disney Aspire network of schools, which offers free tuition to eligible hourly Disney employees and employees, making it easier to pursue their dreams and fulfill their career ambitions.
“As Orlando’s hometown college football team, we are thrilled to be teaming up with Disney to add a touch of magic for fans at Spectrum Stadium,” says UCF Vice President and Director of Athletics Danny White. “Additionally, this agreement enables UCF to have the most unique student-athlete experience in the country as every year all of our student-athletes will have the opportunity to visit Walt Disney World Resort.”
The collaboration strengthens UCF’s position as one of the nation’s most affordable and best-value universities.