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The Graduate Certificate in Event Management provides knowledge and information that facilitates the effective organization and management of events in the public, private and third sector contexts. The certificate covers the administration of events (i.e. promotion, budgeting, marketing, production, legal issues, customer service, ticketing and concession), the selling and marketing of conventions and conferences, and the organization and administration of mega-events. Events are such an integral component of many industries today that although with a strong focus on tourism and hospitality, the certificate incorporates a number of perspectives with event legacies being a particularly pertinent issue for all three courses.
Students learn to synthesize theory and application at the graduate level in order to produce the knowledge base necessary to fully utilize available techniques and strategies for the effective organization, marketing and management of events, conventions and conferences. Students successfully completing this certificate are most likely to either already be in event management positions or be seeking such roles in the public, private or third sectors.
The Event Management Graduate Certificate is comprised of three required three-credit courses, 9 credits total. There is no specific course sequence in that each course runs once every year with students able to commence in the Fall, Spring or Summer.
- HMG 6797: Event Administration (Fall)
- HMG 6528: Convention and Conference Sales and Service (Spring)
- HMG 6756: Mega Events (Summer)
Admission is open to those with a bachelor’s degree from a regionally accredited institution. An application to the graduate certificate program and official transcripts must be submitted. Applicants must apply online. Students must submit all required material by the established deadline. Materials received after the established deadline may not be considered. Admission to this certificate is competitive; applicants meeting the minimum application requirements are not guaranteed admission to the program.
In addition to the above application requirements, all applicants to this certificate program will be required to submit:
- A current resume
- An academic goal statement
- The GRE/GMAT is not required, however, the Admissions Committee may ask for the GRE/GMAT to strengthen a candidate’s application package
These documents must be attached to the application. While there is no set word limit, the goal statement should address the applicant’s interest in pursuing the certificate program and fully discuss any experience that he or she has had in the field. A minimum of 2 years of full-time post-undergraduate work experience is required for admission.
Standard application deadlines apply for admission to this certificate.
Please note: Due to restrictive state regulations, UCF is not permitted to provide online courses or instruction to students in some states. More information is available here.
For further information contact:
Alan Fyall, Ph.D.
Graduate Programs Director
Graduate Programs Coordinator
You are also welcome to visit: http://hospitality.ucf.edu/admissions/graduate-admissions/