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Program at a Glance

Program
Doctorate
College(s)
College of Business
Department(s)
Dean's Office CBA
$369.65 per credit hour
$1,194.05 per credit hour

Learn more about program tuition and fees.

U.S. News & World Report Best Colleges - Most Innovative 2022-2023

The objective of the Marketing track in the Business Administration PhD program is to prepare students for academic careers in higher education and management careers within profit and nonprofit organizations. Success in the program is judged by the student's understanding of the issues and methodologies essential to the advancement of knowledge.

The Marketing track of the Business Administration PhD program requires 72 credit hours beyond the bachelor's degree. Students must complete 18 credit hours of marketing core courses, 9 credit hours of a minor/support area, 12 credit hours of research methods/tools courses, 18 hours of electives and 15 credit hours of dissertation.

Total Credit Hours Required: 72 Credit Hours Minimum beyond the Bachelor's Degree (54 Credit Hours Minimum beyond the Master's Degree)

Application Deadlines

Fall
April 1
Fall
December 1

Ready to get started?

Career Opportunities

UCF prepares you for life beyond the classroom. Here, you’ll experience a wide range of opportunity, like learning diverse skills from world-renowned faculty to networking with top employers across Central Florida to gaining first-hand experience in internships nearby. Achieve your degree and more as a Knight.
  • Banking and Finance Instructor
  • Business Administration Professor
  • Business Management Analyst
  • Business Process Consultant
  • Community Service Organization Director
  • E-Commerce Director
  • E-Learning Manager
  • Manufacturing Operations Manager
  • Position Classification Specialist

University of Central Florida Colleges