A strategic communication minor provides students with a targeted understanding of the strategic use of communication in achieving organizational goals. It delves into the principles and techniques of crafting and disseminating persuasive messages, managing public relations, and leveraging digital platforms to reach target audiences effectively. By complementing their major with a strategic communication minor, students gain valuable skills in strategic thinking, messaging, and audience analysis, enhancing their ability to navigate the ever-evolving communication landscape in various professional settings.
- A minimum GPA of 2.0 is required in all courses used to satisfy the minor.
- No more than 6 credit hours in another minor or major can be used to satisfy requirements in this minor. (Note: The myKnight Audit cannot capture overlapping courses between two or more programs; therefore, students should have their program reviewed by the School before filing for graduation.)
- Most courses for this minor will have prerequisites completed as a part of a student's GEP requirement, as general electives, or a student can enroll into courses with consent of instructor.